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SME Guide

How to become a successful Fashion Designer in Nigeria

Fashion is very big to accommodate anyone going into it for business. As you know that clothing is one of the basic needs in life; so if you’re passionate about fashion you will always see a group of people that will patronize your brand.

If you want to know how to become a successful Fashion Designer in Nigeria, don’t be in a hurry to stop reading as you will learn skills that will make you succeed as a Fashion Designer.

Take note of the underlisted if you want to become a successful Fashion Designer in Nigeria:

  1. You must be passionate about fashion

You must be passionate about fashion and passion has to be your driving force for wanting to become a fashion designer. A saying has it that “follow your passion, and success will chase you pants down.” This is a true reality. The drive to be a fashion designer should be fuelled by genuine interest. If you excel in this field, which is a feature common to people with a burning interest and desire for fashion, money will naturally follow.

  1. Get education about fashion

Apart from enrolling in a fashion school that teaches you the basics and the techniques of producing stunning fashion designs. You have to get knowledge about the business side of fashion as that is what will keep you in the industry for a very long time.  Let’s be blunt here; creativity alone does not guarantee success, as you need to follow a laid down structure of knowledge acquisition that will be able to streamline the learning process, making your skill more potent. It is highly advised that while learning, skills possessed should not be allowed to come in the way of the teaching process. If this is allowed, it will most likely hamper the seamless transfer of knowledge.

  1. You have to be creative

You have to be creative to keep up with fashion in Nigeria. This attribute sets you apart from the pack when it comes to producing innovative designs that wow the people! Before even enrolling in a fashion school, if you usually find yourself sketching designs or offering free advice on some fashion tips, then you most likely have the success ingredient which is creativity. This will keep you relevant in the fashion industry for a long time to come.

  1. You should understand texture, colour and fabric

Design requires a good sense of texture, colour, and fabric. For example, you’ll need to know whether a garment would work best in silk chiffon or another material. You’ll also need to know which combinations of colours will be most flattering on a piece of clothing. It is these differences that make a design stand out.

  1. You should have an excellent communication and interpersonal skills

Designing footwear, clothing, and accessories requires collaboration with colleagues. It also requires strong people skills. This not only helps designers encourage their teams but also enables them to effectively share their vision with colleagues. You should master excellent communication and interpersonal skills to succeed as a Fashion Designer.

  1. You should have interest in current fashion trends

You should be able to know what the latest trend in fashion is. You’ll need to know whether everyone is wearing skinny jeans, boyfriend jeans or something else entirely. Knowing what’s on trend will let you know what the public is buying and what designers are creating.

  1. You should be able to know those you are serving.

You should be able to know your market for you to be able to succeed in Nigeria. And your location should determine your market. You cannot be staying in Ikoyi and succeed in making cheap clothes or local designs; it will not just work.

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