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SME Guide

Best methods of reducing your business expenses for improved performance

Great business success doesn’t just happen. It is always made happen by an entrepreneur that is prepared for it. If you want to achieve great success in your business endeavour, you have to be knowledgeable in almost every facet of your business; or assemble a team that will make that happen for you.

I want to talk about an area many may not necessarily think is too important in achieving great business success. That area is the best methods of reducing your business expenses for improved performance.

  1. Planning for every transaction
    You need to make proper plan for every transaction you want to execute in the course of your business. A well thought-out road map is essential to properly forecast expenses and provide for contingencies.
  1. Track expenses diligently
    You have to make sure your previous expenses are properly evaluated to ensure that they are justified. That means you need to understand your historic costs before planning for the future.
  1. Take advantage of technology to reduce cost
    Explore new technologies that may help your business improve efficiency, increase productivity and reduce costs.
  1. Offer incentives to staff for cost reduction
    Make people accountable for costs and establish appropriate rewards for employees who find ways to reduce expenses. This helps to create a zero waste culture within your organization. It also helps motivate staff members charged with implementing expense-reduction initiatives to stay on task and be creative.
  1. Always negotiate for better prices
    If you work with vendors and suppliers often, negotiating better prices can have a tremendous impact on your expenses. Ask your supplier if a renegotiation is possible, and if they decline, re-approach them with quotes from other suppliers. By saving even a few cents on every product you sell, you can decrease expenses and increase profits, significantly.
  1. Reduce expenses on utility costs
    Try as much as possible to reduce your utility cost such as electricity consumption by turning off unused office equipment after hours and on weekends and holidays. Generally reduce the cost to heat, cool, and light your workspace. Use energy-efficient office equipment to reduce electrical usage.
  1. Reduce your expenses by modernizing your marketing efforts
    You can take advantage social media to boast your marketing effort. There other things to do to really reduce marketing cost like, building your customers’ e-mail list, implementing a referral program, etc. A recommendation from a current customer is far more likely to result in a sale than traditional marketing.

    Network more, advertise less. Clients are more likely to hire a business with a face they recognize. Cut marketing costs by doing more in-house.

  1. Make the most use of your space.
    Make sure you are not paying for space you are not using. Analyze your current use of physical space. Overflowing storage, too many supplies, piles of paper files and inefficient placement of furniture and equipment are common space wasters.

    Consolidate or centralize the different functions or departments of your business. Use space for dual purposes. A meeting room that doubles as a break room or a storage room that holds copy and fax machines for example. The opportunities will vary depending upon the nature of your business.

  1. Maximize your employees’ skills
    Assess the current usage of employee experience and skills. Give responsibilities to the employees with the most skill and efficiency in those areas. It’s often necessary for one person to be responsible for a variety of tasks, but consider exchanging some of those tasks with another individual who shows greater efficiency.
  1. Always be proactively
    Being proactive in everything you do is will in the long run significantly improve the state of your business. Proactive organizations are constantly analyzing, evaluating, and optimizing their performance in relation to their business environments.

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